With hand-cut paper, Loro Piana thread binding, and finely crafted content, The Loro Piana Journal is distributed to the best clients twice a year. I was in charge of the SS18 Loro Piana Journal layout.
I highlighted the contrast between two photographies on some double pages…
…While identifing some pairs on others.
Explaining what makes Loro Piana so special trought the GoKpedia is an important part of the Loro Piana Journal. I searched watercolor illustrators and submitted them to the client. I finally had to brief the chosen one concerning each part to get to that result.