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Bloon Paris

Branding / Digital / Art Direction

Bloon is the young French DTC brand that sells a new generation of stylish seats for the home and office. Their round shape enable to sit in motion which is good for the back. Flow is the concept we retained to convey the idea of energy circulating in the body, strengthening the back and stimulating the mind. You can feel the circulation of energy in the logo and through the graphic device I created to illustrate the flow around the body.

Agency ↘